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‘The Hunger Games’ Is Topping Local And International Box Office

According to Deadline, ‘The Hunger Games’ scores a final US$152.5 million for the opening weekend in North American box office. Although it was lower than the originally estimated US$155M, ‘The Hunger Games’ still manages to hold the position of 3rd biggest opening weekend in North American box office just behind ‘Harry Potter and the Deathly Hallows Part 2’ and ‘The Dark Knight’.

It’s no surprise that ‘The Hunger Games’ is topping box office internationally and locally too with The Wrap reporting so.

In Australia, the movie opened to US$9.69 million, comparable to “Harry Potter” and “Transformers.” In New Zealand, it took US$1.27 million.

“The Hunger Games” opened to US$7.49 million in the U.K., US$6.5 million in Russia and US$3.7 million in Scandinavia, where markets are combined.

It did $3.9 million in Germany, US$3.75 million in France and, according to early estimates, US$3.59 million in Mexico and US$2.6 million in Brazil.

Moviegoers in Asia turned out in strong numbers, as well.

In the Philippines, where the “Twilight” franchise is especially popular, “The Hunger Games” opened to US$1.71 million. In Singapore, it took US$1.38 million, in Taiwan it took US$1.36 million, in Hong Kong it took US$709,000, in Malaysia it took US$655,000 and in Thailand it took US$649,000.

Lionsgate has released this new TV spot where Liam Hemsworth, who plays Gale Hawthorne in ‘The Hunger Games’, thanked fans for the support and also includes footage from the 74th Hunger Games arena scenes.

With ‘The Hunger Games’ selling well worldwide, we are sure this is a great start for a new franchise. Do you think it will do as well for ‘Catching Fire’ and ‘Mockingjay’? If you have seen ‘The Hunger Games’, will you be watching it again in cinemas and if yes, how many times are you planning to watch it?

‘The Hunger Games’, rated PG13, was released on 22 March 2012 and is now available in all cinemas islandwide.

Don’t forget to follow us on Twitter (@HungerGamesSG) as well as ‘Like’ us on Facebook for the latest updates!

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The Wrap: ‘The Hunger Games’ Estimated For US$155M Opening Weekend

The Wrap reports ‘The Hunger Games’ has smashed even the most optimistic grossing predictions for the experts are now predicting it to rake in US$155 million for its opening weekend in North America.

“The Hunger Games” beat even the most optimistic box-office expectations in its debut weekend, grossing an estimated $155 domestically million and setting several records.

Lionsgate’s movie opened bigger than any movie ever to open in the period between January and April. It is the biggest non-sequel opening ever and the third-biggest movie opening ever.

The movie is about a dystopian future in which the government of the North American nation of Panem punishes its population for a long-ago rebellion by forcing children — a girl and a boy — from each of its dozen districts to fight to the death in an annual, nationally televised spectacle.

The only films to gross more than “The Hunger Games” in their opening weekend are “Harry Potter and the Deathly Hallows Part 2” and “The Dark Knight.”

“Hunger Games” was the only major film to open this weekend. Last week’s No. 1 movie, Sony’s “21 Jump Street,” fell to No. 2 in America, taking a respectable $21.3 million. That’s a 41 percent drop from last week.

Lionsgate did not announce its pre-release expectation, though outside box-office watchers predicted the PG-13 rated movie would exceed $120 million. The movie, based on Suzanne Collins’ bestselling young adult novel, cost about $100 to make — $80 million after tax incentives.

Its midnight showing was the biggest ever for a non-sequel: $19.7 million. In all, it took $68.25 million on Friday and $51 million on Saturday. Lionsgate estimates the movie will gross $36 million on Sunday.

It did $10.6 million on IMAX screens alone. That averages $40,000 per IMAX screen — a record for an IMAX digital release. The previous high was $6.4 million for “Thor” in 2011.

Even before the film opened on Friday, it was a phenomenon. Days before it was released, it had sold out nearly 2,000 screens, according to the online ticketing company Fandango. MovieTickets.com reported the same: nearly 2,500 screenings that company offered had sold out going into the weekend, and more than 450 screenings for Sunday through Thursday are sold out.

Once audiences saw “Hunger Games,” they liked it: The survey firm Cinemascore gave the movie an “A,” and viewers younger than 25 gave it an “A+.”

The opening weekend audience made up mostly of  females — 61 percent of audience members were female, and 56 percent were 25 and older.

At IMAX locations, males outnumbered females, though the company did not have precise numbers Sunday morning.

We have also previously reported about ‘The Hunger Games’ grossing record breaking US$68.25M on Friday in North American box office.

Deadline is also reporting ‘The Hunger Games’ having scored US$58.7M from global box office sales and breaks down why ‘The Hunger Games’ is breaking records even though it’s a non-sequel movie. These numbers are expected to increase as the days go by.

What made Lionsgate’s promotional campaign for The Hunger Games so unusual and probably effective was that the studio stuck to the rare strategy of not showing any footage of the games themselves in any marketing materials. So all that staggering amount of interest in this film was incited with no one having actually seen even a hint of over half the movie. Marketing kicked off last summer with 2 Entertainment Weekly covers during production to announce the cast, as well as the launch of the motion poster of the iconic flaming mocking jay. (Since EW has long been the semi-official mag of the Twilight Saga, Lionsgate took a page from Summit — which it now owns.) ABC’s Good Morning America debuted the entire trailer on air in November. Between the release of the first Hunger Games trailer in November 2011 and January 2012, the number of Collins’ books sold nearly doubled. By the time of the film’s opening, Hunger Games was on over 50 magazine covers.

The studio estimates its TV on-air promotions and sponsorships reached over 102 million people in America. They included a 3-night “studio lot sponsorship” on FX movies, Fangasm spots on MTV featuring the Real World Challenges cast, a Comedy Central ‘Action Countdown’ weekend, and an ABC Family ‘Premiere Party’ during the Season 2 finale of Pretty Little Liars where teen female viewers helped break social media records while twittering about a clip featuring fan favorite Peeta. According to SocialGuide, this generated the most social media buzz for any one-hour TV episode on record. The digital campaign was massive and started with the launch of the cast on The Hunger Games‘ Facebook page, then exploded over the past year with its own blogs. Lionsgate also worked exclusively with Microsoft to create games and apps. Publicity-wise, the film had an 8-city mall tour with thousands of fans at each stop around the country, as well as promotional screenings in 26 markets. The film had 5 premieres globally, starting in LA at the Nokia, and then London, Paris, Berlin and NYC.

Stay tune as we wait for actual figures to come in.

‘The Hunger Games’ was released on 22 March 2012 in all major cinemas islandwide.

Don’t forget to follow us on Twitter (@HungerGamesSG) as well as ‘Like’ us on Facebook for the latest updates!

The Wrap: Will ‘The Hunger Games’ Help To Boost Spring Box Office Sales In USA?

Jennifer Lawrence as Katniss Everdeen

While box office revenues in 2011 was not satisfactory due to bad economy in United States of America, box office revenues of US$964.4 million from January 1 to February 5 2012, while isn’t as good as 2010’s US$1.2 billion, is much better than 2011’s US$866.1 million.

People in the business are telling The Wrap they believe ‘The Hunger Games’ will help to boost Spring box office sales further and to “open in the $70- to $75-million range”.

Replicating the box office performance of “Avatar” or “Alice in Wonderland” will be difficult, but Lionsgate’s adaptation of the best-selling novel “The Hunger Games” has franchise written all over it.

“The crown jewel of spring is ‘Hunger Games,’” a rival studio executive told TheWrap. “The debate is: will it be as big as everyone thinks it’s going to be. I’d be shocked if it doesn’t at least open in the $70- to $75-million range.”

An analyst with Wunderlich Securities, Matthew Harrigan, told Bloomberg he is predicting ‘The Hunger Games’ movie to gross around US$200 million in terms of box office sales in United States of America. This number is an increase from the US$170 million as well as US$150 million which analysts had previously told Deadline their predictions for ‘The Hunger Games’ movie in United States of America. Lionsgate had also stated before ‘The Hunger Games’ will have to rake in at least US$100 million box office revenues in United States of America before they will consider making sequels.

What do you think about their predictions? How much do you think ‘The Hunger Games’ movie will be able to earn in USA box office sales? Tell us your predictions by leaving a comment below!

‘The Hunger Games’ will be released in Singapore on 22 March 2012.

Don’t forget to follow us on Twitter (@HungerGamesSG) as well as ‘Like’ us on Facebook for the latest updates!

‘The Hunger Games’ Trailer To Air During Super Bowl Pre-Game Show

Rumors of when new ‘The Hunger Games’ trailer will air has been spreading around for quite a while ever since the first ‘The Hunger Games’ full trailer had debuted on Good Morning America.

The Wrap reported that ‘The Hunger Games’ trailer will air during Super Bowl Pre-Game Show:

Lionsgate will also have a pre-game presence, airing a trailer for its tween franchise hopeful “The Hunger Games” before kick-off.

While Super Bowl Pre-Game Show will only air on 5 February 2012, Sunday, from 1pm ET to 6pm ET (Singapore date and time: 6 February 2012, Monday, 2am to 7am), Entertainment Tonight promises an exclusive sneak peek of ‘The Hunger Games’ spot for Super Bowl Pre-Game Show tomorrow night (US time).

Check out the video of Entertainment Tonight promoting the exlcusive sneak peek of ‘The Hunger Games’ spot for Super Bowl Pre-Game Show from The Hob.

Entertainment Tonight’s Jarett Wieselman had also seen a peek of ‘The Hunger Games’ trailer for Super Bowl Pre-Game Show and he promised it will not disappoint fans.

We certainly can’t wait for ‘The Hunger Games’ new trailer to premiere during Super Bowl Pre-Game Show on on 5 February 2012, Sunday, from 1pm ET to 6pm ET (Singapore date and time: 6 February 2012, Monday, 2am to 7am)!

‘The Hunger Games’ will be released in Singapore on 22 March 2012.

Don’t forget to follow us on Twitter (@HungerGamesSG) as well as ‘Like’ us on Facebook for the latest updates!

Sources: The Hob (1, 2) and The Wrap.

The Wrap Says ‘The Hunger Games’ “Had Better Be Damn Good in 2012”

Hope and stakes are high with movies that are due to be released in 2012. No doubt companies are hoping their franchise will be the next big thing that will bring them the money.

The Wrap has compiled a list of 6 movies that are due to be released in this year and why these movies “had better be damn good in 2012”.

Unsurprisingly, ‘The Hunger Games’ is one of the 6 movies listed.

THE HUNGER GAMES: Lionsgate stock is closely tied to the success of the highly anticipated adaptation of Suzanne Collins’s young adult novel, and the studio would like to turn the movie into a franchise of up to four parts. In fact, it already has announced a sequel to be released in 2013.

Head over to The Wrap to see which other movies made it to the list.

‘The Hunger Games’ will be released in Singapore on 22 March 2012.

Don’t forget to follow us on Twitter (@HungerGamesSG) as well as ‘Like’ us on Facebook for the latest updates!

Josh Hutcherson Is One Of The Wrap’s Top 10 Breakout Stars Of 2012

Though Josh Hutcherson has been in the industry since young, The Wrap predicts he will be will one of the 10 stars to breakout in 2012 and we agree too!

JOSH HUTCHERSON: He previously appeared as the nephew of Brendan Fraser’s character in “Journey to the Center of the Earth”; now grown up, he’s got starring roles in three 2012 films (“The Hunger Games,” “Journey 2: The Mysterious Island” and “Carmel”), as well as an appearance the “Red Dawn” remake.

‘Journey 2: The Mysterious Island’ will be released in Singapore on 19 January 2012 while ‘The Hunger Games’ will be released in Singapore on 22 March 2012.

Don’t forget to follow us on Twitter (@HungerGamesSG) as well as ‘Like’ us on Facebook for the latest updates!

Lionsgate To Shareholders: ‘The Hunger Games’ Will Be Worth The Wait

A financial based article on Lionsgate from Bloomberg has Lionsgate assuring shareholders that ‘The Hunger Games’ will be worth the wait as well as ‘The Hunger Games’ would have to make at least US$100 million in order to guarantee sequels to be made.

Lionsgate Logo

Jon Feltheimer and Michael Burns crank up the volume as an image flickers to life on a flat- screen TV in their offices at Lions Gate Entertainment Corp. (LGF) in Santa Monica, California.

“Hey, we’ve got something really special here,” says Feltheimer, 60, Lions Gate’s co-chairman and chief executive officer. Burns, 53, the studio’s vice chairman, praises Jennifer Lawrence, the 21-year-old actress who plays the film’s bow- wielding heroine. “She looks like she could start a revolution,” he says.

We would be disappointed if we didn’t make three or four movies,” Feltheimer says.

So would investors, who have seen Lions Gate’s stock drop 45 percent in its four fiscal years ended on March 31. “The Hunger Games” and three potential follow-ups could generate from $220 million to as much as $733 million in earnings before interest, taxes, depreciation and amortization during the next several years, according to forecasts by James Marsh, an equity analyst at Piper Jaffray & Co. in New York, who rated the stock a “buy” as of mid-October.

The high-end forecast would amount to three-quarters of the studio’s market capitalization of $975 million as of Oct.10. “The Hunger Games could be the biggest catalyst for Lions Gate’s profits and share price during the next decade,” Marsh says. “It could be a game changer for them.”

Burns, a lanky man with a boyish face that belies his taste for corporate combat, says the movie offers Lions Gate that most coveted Hollywood prize: a reservoir of revenue that can be tapped for years. “Everyone is looking for stability in this business, so if the first one works, then you should have three more that work, and you create predictability in a very unpredictable business,” Burns says in his rat-a-tat style.

Feltheimer, whose chiseled jaw and deep-set eyes could get him cast in a Western, nods in agreement. He says “The Hunger Games” must hit $100 million in domestic box office sales to justify making sequels. “I’m not too concerned we won’t get to that kind of number,” the studio head says.

He points to an issue of “Entertainment Weekly” magazine on a coffee table. It features two of the film’s hunky young stars, Josh Hutcherson and Liam Hemsworth, on the cover. “There’s just too much heat for this property around the world,” he says.

Burns squirms at his partner’s confidence. “Can I just knock on wood through this entire interview?” he says, rapping the side of his chair.

…Alli Shearmur, Lions Gate’s president of movie production, had zeroed in on a hot property making the rounds in Hollywood: “The Hunger Games” (Scholastic Press, 2008). She gave copies to Feltheimer; Burns; her boss, Joe Drake, president of Lions Gate’s motion picture group; and other studio executives. They were immediately smitten by the story of how the resourceful Katniss Everdeen fights for her survival in the lethal games of the title. News Corp. (NWSA)’s Twentieth Century Fox and other major studios were also circling the book.

When Drake and Shearmur pitched author Collins and independent producer Nina Jacobson for the rights in late 2008, they vowed to make a character-driven story that would resonate with young readers.

“We weren’t going to let the violence be gratuitous or the selling point of the franchise,” says Shearmur, who oversaw the Bourne series starring Matt Damon while she was an executive at Universal Pictures Ltd. in 2002. “This is an emotional story about a young girl who sacrifices everything and sets off a revolution she never intended.”

In greenlighting Lions Gate’s priciest picture ever, Feltheimer hedged the financial risk by selling the international distribution rights, except for the U.K., to other studios. Piper Jaffray’s Marsh estimates that Lions Gate collected $50 million in upfront cash from the deals in exchange for permitting its partners to pocket box office sales in foreign markets.

After receiving tax incentives from North Carolina, where the film was shot this summer, Lions Gate has about $30 million at risk in the production, Feltheimer says. The studio will probably spend another $40 million in marketing and advertising “The Hunger Games,” he says.

After several box-office bombs from Lions Gate, its shareholders are now counting on it to deliver a blockbuster. “Patience is running out,” Caris’s Miller says. Feltheimer and Burns find their studio’s fortunes riding on the shoulders of a 16-year-old girl fighting for her life.

Bloomberg has also updated with a video of the interview. Unfortunately, we couldn’t embed it here so you have to head over to Bloomsberg to watch the video.

It’s not surprising that Lionsgate are betting on ‘The Hunger Games’ to do well considering their recent releases hasn’t been doing well. In fact, The Wrap reported Lionsgate had reported US$24.6M in losses in this 2nd quarter of the year.

Soucres: Bloomberg Article via Down With The Capitol and Bloomsberg Video via Down With The Capitol.

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